Inn8 Model Stages and Steps
I explain here the eight stages. As you read through, please think about a possible opportunity you might apply the Approach to.
Please click on this image if you wish to see the model full size.
1. Sense Opportunities
Many organisations leave innovation to chance or innovate only in response to issues. If you want to innovate continuously, you will find it more effective to seek opportunities proactively.Once you have found opportunities to exploit, you choose an opportunity to work on that meets your requirements, e.g. it has high potential returns.
2. Explore Opportunity
To ensure the opportunity is worthwhile and to increase the knowledge of all involved, you carry out fact finding and record all of the key information that you need. You define your opportunity in an Opportunity Statement, preferably written from the perspective of the person or organisation with the issue.
3. Clarify Opportunity
You generate many challenge statements (we call these “Potential Innovation Topics” or PIT) and map these into a hierarchy of more strategic or more operational challenges. You next choose which level to work at.
4. Create Propositions
Using a variety of tools, you generate or find a number of ideas, potential solutions. Once you have the ideas, you reduce them to a manageable number, using questions to “sift” your ideas, e.g. “What benefits will this provide?” Having done this, you create Initial Proposition Statements (IPS) to clarify each solution.
5. Hone Proposition
You consider your propositions from a number of perspectives to identify which will be the most attractive to take forward for implementation, at the same time honing them to improve them.
6. Shape Strategy
By the end of this stage, you will know where you are going, what’s important to get there and the strengths and capabilities your team has to implement your opportunity. Next you lay out your key milestones towards delivering your proposition.
7. Foster Acceptance
Here you think through how to gain acceptance from end users, other stakeholders and investors. Using what you have learned in Stages 1 – 6, you compile your evidence to convince them.
8. Plan Sprint Actions
Here you identify a set of realistic actions to move forward. Sprint Actions help you to be more effective when the opportunity is not your complete centre of attention at work i.e. you also have the day job to do. If you have a full time project team assigned to implement your opportunity you create a full project plan.
At each stage you make a decision to proceed, pause, stop or revert to a previous stage. It is very cost effective to cull a poor opportunity at the thinking stage!
If you work in a medium to large organisation and have a significant opportunity to make the most of, ask for our Innov8 Initial Questionnaire that will help you to think through your requirements.
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